Cora2na extra virgin olive oil is a real treasure for the city of Corato, located in Puglia. This variety of olive tree, which takes its name from the city, is renowned for its unique organoleptic and health characteristics, making it a product of excellence in the Italian and international olive growing panorama. The production of Cora2na extra virgin olive oil is deeply rooted in the agricultural tradition of Corato. The centuries-old olive trees in the area represent not only a natural heritage but also a source of economic prosperity for the local community. The Cora2ni Entrepreneurs Association, in collaboration with Apulia Food Experience, is promoting an initiative aimed at collecting accurate data and details on the production of Cora2na oil. The census aims to precisely map relevant information in the sector, support research and facilitate the analysis of emerging trends. The data collected will be fundamental to identify growth opportunities and promote targeted commercial actions, offering local businesses a solid basis to develop effective marketing strategies and improve their operational activities.
The collaboration between different entities in the sector creates opportunities for synergies and common projects that can lead to sustainable economic development as well as contributing to improving the overall quality of Cora2na EVO oil, raising the standards of the product and increasing its economic value. The president of the Cora2ni Entrepreneurs Association Claudio Amorese declared: “This census has the objective of intersecting with the other initiatives already present in the area to provide certain information on which to base future strategic actions for this market.” Michele Colella, president of Apulia Food Experience, added: “Knowing the market players is essential to support them in managing the quality of the product and its economic value on the market. This project aims to collect valuable information to plan together operations to enhance our local brands, and offers producers the tools necessary to develop effective strategies and reach new markets.” For further information on the project and to participate in the initiative, visit the Cora2ni Entrepreneurs Association website.
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