Myrta Merlino will be replaced at “Pomeriggio 5” by Simona Branchetti, as she announced, this is how Mediaset made the decision.
“Pomeriggio 5” was born and raised with Barbara D’Urso, which is why to some it seemed impossible for it to have another hostess. A year ago, however, Pier Silvio did not hesitate and chose to make a drastic change, with the aim of reducing the trash component as much as possible and increasing the space dedicated to news. The most suitable name to implement the change was identified as Myrta Merlino, who had left La7.
Getting used to new things is not easy, even for the public. But in the end the CEO of Mediaset said he was satisfied with what he had done and showed no sign of regret. However, the season of the afternoon format ended on Friday 14 June, with an announcement made live by the journalist herself: now her replacement will be another face known to the Canale 5 audience, Simona Branchetti.
Myrta Merlino’s announcement: Simona Branchetti arrives at “Pomeriggio 5”.
Countering the afternoon leadership of “Life live“It wasn’t easy, Mediaset knew this well, but Pier Silvio Berlusconi wanted to try to make a change, transforming “Afternoon 5” into something more serious and clean. To tell the truth, there has been no shortage of criticism of Myrta Melino over the months, especially from those who loved the joy that was typical of the show when Barbara D’Urso was on it, which is why we came to speak of multiple shots of a replacement of her.
There had even been speculation in recent weeks that she wouldn’t get to the end of this edition, scheduled for June 14th, replaced by Giuseppe Brindisi, who took his place on some days when he was not present. Finally on the fateful Friday she arrived, but at the moment of greetings he announced his replacement, Simona Branchetti, a face that Canale 5 viewers know well, given that in recent years he hosted “Morning News”, the summer version of “Mattino 5”.
“I have to tell you something important because Afternoon Cinque News starts from Monday 17 June and at the helm with my utmost joy, with my true joya woman goes there…Simona Branchetti, to which I wish her the best of luck and say come on…” – were the journalist’s words. However, it is actually about a temporary replacement only and valid for the hottest period of the year, in fact, in September Myrta will once again be at the helm of the show.
Marco Tardelli’s partner can only be happy to have obtained confirmation from Pier Silvio Berlusconiwho immediately believed in her, which is why she will prepare to return in the autumn strengthened by the trust of those who have learned to appreciate her. “It was a real marathon…I want you to understand how important this journey was for us and how much we are proud of the changes made and the results… – he said at the end of the episode -. We have always given the news, the good ones and the bad ones…And also for this reason you have given us, and continue to trust us…I want to thank you because I am proud to have entered your homes…”
Going on air despite criticism and rumors was not easy, as you implied in your final greetings, but hopes that next season will be even luckier.
