Large Calabrian companies and realities, the proactive approach to communication and the starred dinner with the identifying products of our table. An informal and lively talk, sofas overlooking the sea Strict and the Calabria that is told. This is the summary of “Calabryando”the event that – once again, for the third edition – has won consensus and important participation.
An exceptional location, the “Piro Piro” in Reggio Calabriarecently included in the “Guide to the best beach clubs in Italy”. A four-handed dinner between chef Marco Maltese and chef Christian Balzo of the Michelin-starred restaurant “Piano 35” in Turin in collaboration with Velier, a leading company in the distribution of “quality drinks”.
The flavors of our products, the excellent examples of the territory, the need to partially rewrite the narrative of our land, the spotlight of local and national communication, therefore entrepreneurs, producers, journalists and digital creators, all this at the “Piro Piro” in Reggio Calabria to talk about the more than evident growth, in food and wine and beyond, of a land like Calabria.
“We listened to and told the guests’ experiences, creating a network that was finally different and very proactive”the words of Giovanna Pizzi who, together with Domenico and Laura del Piro Piro with their entire staff, supported in the conduction by the journalist Francesco Mannarino, succeeded perfectly in the intent of turning the right spotlight on what we want and need to communicate today.
Together with them, also, great national “pens” of the sector such as Fabrizio Carrera director of “Cronache di Gusto”, Carmen Autuori for “Luciano Piganataro.it” and Valeria Zingale, director of Rossetto and “Cioccolato Foodnews”.
And then the head of Tgr Calabria, Riccardo Giacoia, the publisher and director of Lac, Domenico Maduli and Alessandro Russo up to the many regional and local newspapers and the talented digital creators who have literally invaded the web.
The typical products chosen
Who were the chosen interlocutors in this edition? The figs of Belmonte with Dino Colavolpe; the rice from the Piana di Sibari with Magisa, acronym of the young sisters Maria, Giusi and Sara; the Mammola stockfish from Alagna & Spanò; the poor bean of Mormanno with Teresa Maradei; “Bob Alchimia a Spicchi” with Roberto and Anna excited for the next “Bob Fest”; the Catasta del Pollino, an example to follow, with Giovanni Gagliardi and Manuela Laiacona representing; Emilio Leo of the historic Soveria Mannelli wool mill, an ancient textile factory.
And then, again, Giacomo Triglia, a true Reggio native and director of the video clips of Jovanotti, Dolce and Gabbana and many others; Noemi Evoli for the Aspromonte national park, Noemi Guzzo for the Sila national park and Simona Lo Bianco director of Fai for the Giants of Sila, extraordinary women of our woods.
And to make sure we don’t miss anything, the new super award-winning ice cream from Reggio Calabria with “Cesare” and Davide De Stefano; the wonderful terracottas of Gerocarne with Vitaliano Papillo telling them and the sauce at the “Corte d’Assise” of the Cascina di Roccella Jonica as an example of a product that becomes an identity.
Music also told the story of Calabria with Giuseppe Marasco di Calabria Sona with the notes and dances of Antonio Grosso “about tarantella” which thrilled the guests.
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