TUSCANY ECONOMY – Tourism in Lucca: record June

Tourism in Lucca, June begins with a record week: over 7300 presences registered at the tourist reception centers

The first week of June confirms the growth trend for city and local tourism, from the historic center to the hills of the Piana. According to the data collected by the municipal administration, the results are notable for the accommodation facilities, as well as for the majority of the restaurants, which have often been sold out in these first days of summer, also thanks to the double concert by Ed Sheeran, to the satisfaction of tourist operators and professionals who once again obtain a rapid return from the ambitious promotion policies launched by the councilor Remo Santini and the relevant offices.

The city’s tourist reception centers were literally stormed, recording record numbers from 3 to 9 June: in fact, there were 4,223 entries to the info point in Piazzale Verdi and 3,173 to the Castle of San Donato for a total of over 7,300 visits that continue to grow every day, with truly important perspectives and projections for the current year.

There was also a clear increase in visits by foreign tourists (around 5,300 presences at tourist reception centers from 3 to 9 June), with a prevalence of French, English, German and Spanish tourists according to the data obtained.

Also noteworthy is the presence in the city of two well-known influencers: Alen Palander, Canadian content creator, followed by over 800 thousand people around the world for his content on fast cars and places of interest and Sarah Siese, English journalist and broadcaster, signature important in culture and travel magazines including Times, Telegraph, Conde Nast Traveler, House & Garden, Women’s Health and programs on the C5TV and C4T4 channels.

“Given the data in hand, we can affirm that this summer could represent the season of definitive tourist consecration for Lucca – declares Santini – A flourishing period full of unique events which will certainly allow the tourism sector, professionals and all commercial activities to work with great intensity and also with the serenity of someone who is actively involved in conscious long-term planning. These numbers represent a resource for the city and for the entire territory, which we intend to feed with a strategy that aims to increase the quality of tourist flows while maintaining and increasingly enhancing the city’s identity”.

From the Municipality of Lucca

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