Lion Ecom Agency, clothing marketing

Rome. June 25. (askanews) – A marketing agency entirely dedicated to the clothing sector. Alessandro Campitiello and Dario Pannullo are the founding partners of Lion Ecom Agency, a company that helps traders increase their turnover: “We have been operational since 2020 – explains Campitiello – and little by little we have acquired great experience in this product sector. We have studied what is happening in various foreign countries, both European and non-European, and from there we have created our own model which is achieving important results. A choice we wanted because you can’t be an all-rounder. Marketing changes from activity to activity and you can’t do it well everywhere. It would be a wrong decision, in our opinion.”

Hence the idea of ​​deepening our knowledge of the clothing sector: “Recently – adds Dario Pannullo – we registered our business. Our task is to study the customer’s needs and then help him with online sales. The number one issue to resolve is that of communication which, as it is easy to imagine, has been modernised. A photo is no longer enough to attract attention and create an emotion that drives a purchase. For example, you need to know how to make a video and do it in a certain way. For this reason, our method involves the assistance of a coach trained by us and the creation of a Telegram group in which we constantly follow those who rely on us. In this way, we give the customer the right tools and, in the meantime, we suggest what to do. An all-round collaboration is born that creates a real family.”

Growing its customers therefore remains the objective of Lion Ecom Agency: “The results obtained – Campitiello and Pannullo explain – are fundamental for us. We live on word of mouth and pleasing those who choose us probably means having more work. For us, it is fundamental. To such an extent that the coaches we train have a mixed salary, a fixed monthly salary and a percentage of the increase in turnover of the people they follow. A choice that is proving us right: our company is growing and our goal for this year is to expand throughout Italy and thus become the first point of reference for those who want to do marketing in the clothing sector”.