Perugia, new tender for the commercial name of the Palasport Evangelisti. With super Sir the sponsorship is worth more

PERUGIA – The procedure for identifying the naming right of the Pian di Massiano sports hall, better known as PalaEvangelisti, has reopened. The…

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PERUGIA – The procedure for identifying the naming right of the Pian di Massiano sports hall, better known as PalaEvangelisti, has reopened. The Municipality has given the green light to the open procedure for the search for a sponsor for what is the stage of Sir Perugia and Bartoccini in terms of volleyball, but also for many other companies that carry out activities there every day or organize events during the year, from martial arts to gymnastics.

The current sponsorship contract with the Barton group, which has given the facility the commercial name of PalaBarton since 2018, will expire at the end of the month. The goal is to close the new process by September. The plant, the largest in the region, could change its name or continue on the current line. The offers that will be presented will tell. It must certainly be noted that placing the name of a company alongside the temple of Perugian sport, volleyball above all, is worth more today. The contract outline of the previous sponsorship (which raised quite a bit of controversy at the time) spoke of a figure that started from the minimum starting price of 40,500 euros. The award exceeded 50 thousand. In a recent managerial determination of the Municipality’s sports facilities operational unit, it is stated that «the sponsorship offer must exclusively concern a monetary consideration whose minimum amount requested will be equal to 75,000 euros per year plus VAT 22% increased on a base of competition”. The figure derives from an analysis carried out to identify the correct economic value of the naming rights to be put up for tender. There a range between 65 thousand and 85 thousand euros emerged. The new sponsorship contract will last 2 years from signature with an option to renew for another 2 years (and in any case until the end of the sports season). The new contract will allow, the document reports, to “increase the resources available” and “make the plant better usable”. A facility which, it should be remembered, has been expanded in terms of capacity, rising to 5 thousand seats. The arena hosts a total of around 4,200 people on average over 20-25 matches a year and is used for around 3,000 hours a year and 10 months a year for training.

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