“The influencers still haven’t understood…”, Selvaggia Lucarelli criticizes Paola Turani

Selvaggia Lucarelli attack Paola Turani. Through social media, the journalist and blogger addressed harsh criticism to the Bergamo influencer, publishing harsh stories towards her.

What sparked the controversy was a 3,100 euro designer bag (medium size Gucci Jackie shoulder bag), “forgotten” in the wardrobe by Paola Turani, who published a post with the ironic title, “I absolutely needed it cit.”, seen by over 2.8 million people and rewarded by over 90 thousand likes.

“Let’s open my damage together, or rather my beautiful damage – says the model in a reel, while unwrapping a large Gucci shopper -. After having it in my closet for more than a month… I hadn’t had a Gucci for I don’t know how many years, so I needed it. I didn’t have this color, so I needed it. I didn’t have this model, so I needed it. I’m convincing myself that I absolutely needed this bag.”

The influencer, therefore, tries to convince herself that the bag is absolutely necessary for her. “Beautiful, now I seriously missed this color – she says in front of the camera -, it’s an iconic color, I will wear it now in the summer and especially this autumn-winter. The detail of the shoulder strap is fabulous. I wanted to immediately create a couple of looks, one more elegant and one sporty to match this bag with.”

There were many likes from followers, but there was no shortage of negative comments and criticisms. Speaking on the matter, Selvaggia Lucarelli writes: “The influencers have not yet understood – writes the journalist – that a crack has opened. Creating such content in which not only is there an ostentation of luxury, but also a snobbish celebration of the superfluous (“I forgot it in the closet”), today creates more irritation than admiration. Profiles whose meaning is “I’ll show you my privileged life” are starting to agonize.” And again: «Posts with minors and ostentation of luxury are contents that are starting to have more critical issues than advantages (the Ferragnez parable should teach us). People are starting to understand, but what about companies? Many are thinking, then there are those who think that the world is stuck there.”