For all motorcycle lovers, wonderful news arrives. The announcement is really special, here’s why.
In Italy, motorcycling is something cultural even before being commercial and professional. Of course, the two-wheel sector cannot stand on its own in our country, and sales are fundamental, but it is undeniable that Italian motorcycles still carry with them a reputation that is difficult to surpass.
Furthermore, Italian centaurs have a truly overwhelming passion for motorcycles, so it explains even better why two wheels are so popular. And by the way, there is some very important and special news to report.
We are referring to something that really cannot be ignored. The announcement makes many motorcycle lovers happy, it is truly splendid news from many points of view. Having said this, then, there is really nothing left to do but find out more about it.
What an announcement, very happy motorcyclists: here’s why
Very good news for Italian motorcycle lovers. Hubert Trunkenpolz, President and CEO of MV Agusta, spoke during the annual meeting of Confindustria Varese about the importance of preserving and enhancing the legacy of the company of which he is the number one in the management. A truly very important statement, also because MV Agusta is truly one of the Italian brands with the longest history and manufacturing capacity in an absolute sense.
Emanuele Orsini, President of Confindustria, also participated in the meeting. During the event, it was then clarified how much the KTM group – in turn incorporated into Pierer Mobility – cares about the good of Italian society. We remind you that very recently it acquired the majority of the shares of the brand (50.1%). Trunkenpolz clarified that “we will remain in Italy and strengthen the company, with an eye on the international dimension of the group”. There was no shortage of praise for MV Agusta, which for its president appears to be a true jewel of the motorcycle industry.
The objective, continues number one of the brand, is to bring the company into the future as an absolute protagonist, perhaps ‘internationalising’ it a little, but with that touch of Made in Italy that will never be missing. However, thanks to the close collaboration with KTM, MV Agusta will have the opportunity to expand on the motorcycle market in Italy and in the rest of the world. By doing so, it will be able to become even more decisive within the luxury motorcycle segment, a sector in which the company is truly at the absolute top already in this precise historical period.
