15 June 2024 As part of the celebrations for the 60th birthday of the famous hazelnut cream “Nutella” produced by the Ferrero company, Naples was the city chosen to launch the new product “Nutella ice cream” on the market. It is a very tasty and soft ice cream, also produced by Ferrero, in eco-sustainable and recyclable 230g paper jars, which according to the declarations of Federica Roberto, Region Marketing Manager Ice Cream at Ferrero, “is not a Nutella ice cream, but it is the Nutella that becomes ice cream”.
The city of Naples has always been very dear to the Piedmontese company which already chose it ten years ago to celebrate the 50th anniversary of Nutella, offering the citizens a concert by Mika. And this time too, Ferrero has decided to pay homage to the citizens and tourists present in the city, with a free taste of Nutella ice cream. For this reason, a pavilion has been set up in Piazza Municipio with ice cream stations where the new ice cream is offered and it is also possible, inside the pavilion, to obtain information regarding the product through videos and take part in prize games. All this will be possible on Saturday 15 June 2024 from 1.00 pm to 8.00 pm and Sunday 16 June from 11.00 am to 8.00 pm.
