A strategic partnership to support the development of smart cities, to improve the planning of tourist services and support the development of commercial activities in urban centres. This is the objective of the agreement between WindThree And Confcommerciowhich follows the experimentation carried out in Bergamo, Perugia, Varese and Vicenza and which was announced during an event at the House of Emerging Technologies of the Municipality of Rome.
Solutions for tourism and mobility
On this occasion WindTre presented the products of big data analytics dedicated to tourism and mobility.
Retail Analytics it was designed to offer timely monitoring of presences in the area using the anonymous aggregation of data obtainable from connected devices, and can be extremely useful for optimizing tourist services. In fact, thanks to data analysis, administrations can plan more efficient services to the benefit of the local economy.
Furthermore WindTre’s Big Data Analytics services are part of Confcommercio’s “Cities” project, a multidisciplinary platform designed to propose solutions with the aim of improving urban centers and supporting local economies. In essence, using aggregate data from the operator, it will be possible to obtain useful information to make informed decisions, improve the quality of services and bring benefits to communities.
Support for companies and administrations
“WindTre and Confcommercio, through the integrated Data Analytics platform, can collect and process data on tourist flows, walkability of streets, mobility of people and much more – he explains Leonardo Cotronei (in the photo), head of Corporate beyond the core Offer of WindTre – This wealth of information allows us to improve knowledge of mobility in the areas of interest, evaluate the performance of commercial areas and promote initiatives for the improvement of the territory. Thanks to the use of anonymous data collected by our network on more than 23 million users, we respond to the need to support companies, associates and local administrations in carrying out their activities”.
The Cities project
The collection and analysis of the enormous mass of data produced at an urban level by mobile phones and sensors requires effective tools, which are able to help public decision-makers and representative associations to work together to carry out revitalization interventions in urban centers that best respond to real needs. of citizens, explains windTre in a note. With this objective, within the “Cities” project, In recent months, a field trial of WindTre’s integrated Data Analytics platform was carried out in four local associationswhich contributed to strengthening their role in the production and communication of knowledge useful for the development of local economies.
