Economy and hospitality. These are the themes at the center of the second edition of the Catering Day for the Culture of Italian Hospitalitythe event scheduled for Saturday 18 May promoted by FIPE-Confcommercio, the Italian Federation of Public Businesses, with the patronage of the Ministry of Foreign Affairs and International Cooperation, the Ministry of Business and Made in Italy, the Ministry of Agriculture, Food Sovereignty and Forestry, the Ministry of Culture and the Ministry of Tourism. After last year’s success, there are 10,000 activities in Italy and abroadincluding restaurants, trattorias, taverns and pizzerias who joined the Day. The day aims to remember that “Italian catering, with 54 billion in added value And 1.4 million employednot only is it essential for agri-food and tourism but it is also a fundamental hub of history, traditions and identity that expresses the Italian lifestyle”.
Catering Day is dedicated both to the food tradition of our country and to the challenges that await the catering sector, widely underlined by the FIPE Catering Report 2024, with the necessary changes in business models that redefine the economic sustainability of companies to the new needs of consumers, who are increasingly sensitive to digital innovation, environmental transition and social inclusion. On this occasion, the Fipe-Confcommercio of Piacenza also carried out an intense activity to promote the initiative among the restaurateurs of its territory and organized various local initiatives to celebrate the Catering Day. In Piacenza, around 140 restaurants have joined the initiative (list available at this link)
“Catering Day aims to enhance a fundamental sector for the local economy and communicate the cultural, social and identity values of which it is an expression – it commented the President of FIPE-Confcommercio, Roberto Carbonetti -. “Italian catering interprets (and constantly reinterprets) the ‘myth’ of cuisine, conviviality and lifestyle typical of our country, with an indisputable role in the development and promotion of our territory”. Furthermore, Catering Day is an opportunity to carry out an important charity initiative in support of Caritas Italiana community canteens throughout the national territory to provide refreshment and sociality to those living in fragile conditions. It will be possible to donate through the Intesa Sanpaolo “Forfunding” platform both on www.forfunding.com and by framing the QR Codes available on the centerpieces positioned in participating restaurants. Furthermore, anyone will be able to support the project with a donation through the ATMs of the Intesa Sanpaolo Group in the days before and after the Catering Day. The Day was able to count on the support of important companies in the supply chain: Mulino Caputo, Cirio, Consorzio Tutela Vino Custoza DOC, Consorzio Tutela Grana Padano, Intesa Sanpaolo, Lavazza, Gruppo Sanpellegrino and Zucchetti Hospitality.
