Venice, 29 June (askanews) – A project that is growing and wants to take root in an idea of Venetianness that is not obvious. Ca’ di Dio, a hotel part of the VRetreats collection of VOIHotels, has earned its space in the city’s tourist offer and has continued to work on its own precise identity. We tried to draw up a balance with the general manager Christophe Mercier. “We can say – Mercier explained to askanews – that after almost three years of opening, the results in terms of quality, happiness of our guests, collaboration with our associates and from a financial point of view, we can say that it is a success. Naturally, after three years a new cycle starts again, as we are seeing for the catering part and obviously for the rooms part, we are implementing new projects, new ideas to rightly go and capture more and more a part of the market that we have not yet captured”.
However, the idea of Ca’ di Dio’s hotel business also goes beyond Venice in the strict sense and, both in terms of relationships with local products and with places in the lagoon, looks to a broader perspective. “To date – added the general manager, also referring to the city’s tourism promotion policies – the project that we do with the Botanical Tour, for example to take our guests to the Lagoon, has not been developed. That is, we always think of Venice on this small fish, no, the one we see well from above, which ultimately is too small in high season and will be too large in low season, because the peaks are in high season. And equally the lagoon, and there we start up Murano, Torcello, Murano, the whole part of Rio Piccolo, that is, there is a huge world of beauty that could be discovered.”
A world that is part of the deep nature of Venice, that explains it even better than San Marco and other places that have become global icons. And thinking in terms of expanding spaces is also a possible and sustainable strategy to deal with mass tourism that sometimes seems to suffocate the city.
