The Uber mobility application, present in over 10 thousand cities around the world, officially arrives in Calabria
From today, in fact, it will be possible to use the Uber Black and Uber Van mobility services in the Region, in the airports and in the main tourist areas.
A first fleet of cars will be active immediately, which will be gradually increased in the coming weeks and months with new vehicles and new drivers.
Therefore, the famous black sedans of Uber Black and the more spacious Uber Van will be active in Calabria, both operated by Calabrian car owners and holders of NCC (rental with driver) authorisations.
“Today is a very important day for Calabria. I have been working for several months to achieve this objective: the arrival of Uber in our Region is a further possibility to attract tourism and to develop our territory”, commented the president of the Calabria Region, Roberto Occhiuto.
“Already from this summer, thanks to the new air routes to our airports, hundreds of thousands more tourists will arrive in Calabria compared to previous years. It is our duty to guarantee them internal mobility adequate to the extraordinary potential of the Region.
And for this reason we want many NCC cars in the cities and places of greatest tourist interest which, thanks to the Uber application, can be immediately bookable by users present in Calabria. It is the beginning of a new path in which we firmly believe.”
“The arrival of Uber in Calabria shows in fact our intention to invest in a Region with important growth prospects especially in tourism and new technologies, as demonstrated by the successful case of the University of Calabria on Artificial Intelligence, attracting young people and scholars from all over the world,” commented Lorenzo Pireddu, General Manager of Uber Italia.
“Today’s launch is just a first step towards increasingly efficient and citizen-friendly mobility in the Region, thanks to innovative mobility services. Today’s announcement confirms our commitment to offering industry workers new job opportunities through our app.”
Uber’s arrival in Calabria offers an additional mobility option for both domestic and international users and arrives just in time for the tourist season. Thanks also to the new air routes recently introduced, the Region will attract numerous tourists, both Italian and foreign, who will thus be able to take advantage of an already familiar mobility service. With more than 150 million active users worldwide, the Uber app brings value to the region’s entire transportation system.
Uber Black: characteristics of the service
The Uber Black and Uber Van service (the latter with cars capable of accommodating up to 6 passengers) is operated by NCC operators and users of the Uber app benefit from various features, such as the possibility of obtaining information on the driver, the model of the car and know the price of the journey in advance, divide the cost of the journey, view the route of your journey and, thanks to the anonymisation system, passengers and drivers can get in touch by telephone or via chat without sharing their telephone number , as well as the ability to access Uber’s safety toolkit and get assistance if you need it. In addition to the comfort and elegance of black sedans, Uber Black provides passengers with the ability to select their preferences in advance regarding luggage to carry on board, how to speak with the driver and the temperature inside the vehicle. Finally, further features such as Guest Ride have recently been added to the service, i.e. the possibility of booking a car for an acquaintance, relative or friend.
About Uber
Uber’s mission is to create opportunity through movement. We started in 2010 by solving a simple problem: how can you move simply with one click? Over 44 billion rides later, we continue to work to make products that bring people closer to where they want to be. Changing the way people, food and things move in cities, Uber is a platform that opens the world to new possibilities.
