There sacredness of Sanremo desecrated by a gaffe that spoils the official dates of Festival 2025in defiance of the confidentiality imposed by Rai which it aims, very rightly, to create hype also on individual details of the event which will come and which should be announced only by the new artistic director and master of ceremonies, Carlo Conti.
But what happened?
Sanremo 2025: the sensational spoiler that embarrasses Rai
To create embarrassment and blow up communication plans on the Sanremo Festival 2025 by Carlo Contirevealing one of the most anticipated details has been Walter Vacchino, the patron of the Ariston theatrehistoric location of the great Italian music event.
Like many theaters throughout Italy, the Ariston theater too these days presented its next season. Indeed, he did it yesterday evening, Saturday 22 June 2024. And, presenting the large programme, as if nothing had happened, the owner of Ariston illustrated all the events that will take place on the stage of the most famous theater in Sanremo, including the most awaited but also the most covered in confidentiality, since it is a major media event whose details are sipped and made public according to a precise and accurate communication plan.
And in spite of all this work, a very important detail has arrived: the dates of Sanremo Festival 2025which will occupy the Ariston Theater starting from Tuesday 4 February and until Saturday 8. At least that’s what the theater poster says. And, even if a confirmation has not yet arrived from Rai, in the absence of denial it seems that an announcement was “stolen” from artistic director Carlo Conti and not a secondary detail.
Up to now, the only details leaked about the next Sanremo 2025 are in fact those relating to the general formula, which will restore the division of the competition between big and “new proposals”returning toit was pre-Amadeus and changing something that has been the hallmark of the last editions of the Festival and of its success even among the younger spectators who have returned en masse to follow an event that has been snubbed for years by the new generations. Whether this return to the past turns out to be a courageous and successful decision or a terrible option will be revealed by the ratings in February (from 4th to 8th apparently), but between now and the next seven months there will still be many details to reveal.
As usual, at this moment, the artistic director Carlo Conti and his staff are dealing with the first one, that of drafting the regulationwhose publication generally occurs in August.
