TRACKS – Filenione of the main players in the Italian poultry sector, returns to the field with the Azzurri on the occasion of the European Football Championship, with a gastronomic tour with the aim of supporting the Italian National Football Team and underlining its commitment as a spokesperson for healthy eating and how a balanced nutrition, also thanks to the correct intake of white meat proteins, can support, in combination with sport, a correct lifestyle.
Official Partner and Official Meat Supplier of the Italian National Football Teamas a further demonstration of the extremely high quality of the Fileni product range, today an integral part of the diet of the Azzurri men and women, the Group will be present until July 14th in Milan, as part of Senstation Summer, in Piazza Duca D’Aosta, which on the occasion of the European Championship is transformed into a real village where you can watch the matches, thanks to two impressive big screens, and enjoy a series of entertainment experiences related to sport. In particular, a Fileni branded Ape Car will serve an exclusive hamburger sandwich created ad hoc and signed by the nutritionist of the Italian national football team, Matteo Pincella.
Furthermore, from 20 to 24 June, on the occasion of the second and third matches of the Azzurri, Fileni will once again join the world of sport – bearer of common principles and values such as passion, teamwork, healthy living, fair play, solidarity and inclusion – and, as part of the demonstrations in support of Pesaro as Italian Capital of Culture 2024, will be present with a food truck in Piazzale Gabriele D’Annunziooffering visitors a selection of its grilled products, with an eye also towards solidarity: burgers, skewers, kebabs and sausages will in fact all be cooked on the spot and at the end of the day all surplus food will be fully recovered by the Fondazione Banco Alimentare Marche ETS and distributed to partner associations in the area.
The two initiatives therefore confirm the Fileni Group’s desire to promote the idea that the best training begins at the table, in light of the positive role played by a protein diet for athletes and non-athletes, and its commitment to being a point of reference and a quality guarantee for a healthy and balanced diet, the result of a deep bond with the territory and 100% made in Italy production.
