ROME Word to the producers: the prestigious Vinòforum showcase also represents a moment of reflection for the entire Calabrian wine movement.
For Luigi Ceraudo (Cantine Brigante) the Roman event intercepts the «spirit of a territory that wants to make itself known. Rome is also an important city in the world of wine – he adds – and Calabria deserves more attention. We are here to be discovered because we are a land with a thousand-year-old winemaking tradition, over the years we had lost its luster but in recent times we are recovering it quite well. It is quite common at fairs and other events to see how people, as soon as they taste Calabrian wines, almost do not believe that they are from that territory: the perception has changed, certainly events like this help to make themselves known and are good for the whole wine sector”.
Danilo Lavorata, of the company of the same name from Bivongi, agrees that «being present is a very important thing to represent Made in Calabria. The Calabrian community is very rooted in Rome, and here there is a local cuisine with which our wines pair very well.” Calabria not very present in Italian wine lists? «There is still a lot to do – responds Lavorata –, at the moment Calabria is much more in demand than in past years and there is a reversal of the trend, I hope or rather I believe we are on the right path, I am very confident with what they are doing acting as both producers and the Region.”
Second Emanuela Citroni (Statti Company) «Vinòforum is the food and wine event par excellence in the capital. Statti has been participating for many years, this year in a fascinating and attractive setting we are demonstrating that we are growing in image and knowledge of the wine world, there is ever greater curiosity on the part of tourists: Calabrian wines are sought after not only by those who visit Calabria but also here in Rome. I – says Citroni – work in the world of catering and as soon as I say “I’m Calabrian” I am told that I want to try a label from a previously unknown territory but which has now come to light, thanks to the Region which is doing an impressive marketing job , in addition to the producers who are opening up and above all networking.”
