The shop where you can create your own stuffed animal has opened in Rome

The London chain Hamleys has landed in the capital, specializing in puppets and where you can create a tailor-made one complete with name and birth certificate. Had you heard of it?

In a world dominated by video games, the charm of soft toys never wanes

Over the last twenty years video games have taken over and cell phones are often in the hands of children at an early age but the charm of soft toys remains immutable, a gift also with a strong emotional meaning and which is appreciated by both adults and children. Give them a name, cuddle them, be able to play with them, create an imaginary world these are some of the things you can do with them, so as to compensate for the possible lack of animals or fall asleep next to them.

In Rome you can make a personalized plush toy, that’s where

There are many types of soft toys, from little animals to cartoon characters but in Rome it is now possible create one from scratch, choosing its shape, clothes and accessories. She has in fact opened in the Alberto Sordi Gallery the famous London chain Hamleys with a 1500 square meter shop, open every day from 10am to 8pm. Thanks to the partnership with the Giochi Preziosi group, another 8 should open in our country in the next 5 years, with the one in the capital following one which is already inaugurated last year in Milan.

The various steps to make your own puppet, from the choice of material to the name

But how is a personalized plush made? Once the puppet has been chosen, the staff fills it with soft material and is asked customer help to start the car. Then we move on to the fragrance, with the possibility of also inserting a voice recording. Anyone who wants can add different types of clothes, bags, glasses, necklaces, t-shirts with writings, with the price varying depending on the requests. In the end a name must be assigned and the birth certificate is issued.