Tuttigiorni opens a new point of sale in Sassari

Yesterday, Thursday 18 April, the supermarket that revolutionized the way we shop opened in Sassari its second point of sale in Corso Pascoli 16.

After the great success of the first point of sale opened in Predda Niedda, the Tuttigiorni brand is ready to bring its fair shopping to the city. Convenient and omnichannelsustainable and attentive to the territory, Tuttigiorni’s shopping does not include flyers or expiring offers thanks to the commercial model that keeps prices always low every day, throughout the year.

Founded and created by the Abbi Group of F.lli Ibba, a Sardinian company that has been operating in the large-scale retail and member of the Crai GroupTuttigiorni stands out for its attention to quality, customers and guaranteed convenience 365 days a year. The supermarket embraces a vision that merges the traditional experience with the most advanced digital technologies.

Thanks to the exclusive proprietary social e-commerce, users have the opportunity to navigate in an online environment where they can make purchases and live their shopping experience in a simple way, as happens in the physical store but enjoying the convenience and speed of digital. What makes the proposal truly innovative is the animated online community, specifically designed to satisfy the interests of users and give them a real experience in which to share their lifestyles. Users have the opportunity to interact with local producers, receive valuable advice from a dedicated nutritionist and compare notes with other users.

Tailor-made shopping

Thanks to this innovative approach Tuttigiorni has revolutionized the landscape of large-scale retail trade by becoming the supermarket of the moment. Tailor-made shopping, which offers incredible advantages thanks also to the Tuttigiorni card, which allows you to accumulate points that can be used both in physical stores and online, simply by shopping or interacting in the community. This initiative promotes active involvement by customers, creating a solid and virtuous community.

“With the opening of this second point of sale, Tuttigiorni strengthens its commitment towards the Sassari community, which has already widely demonstrated its appreciation of our format – declares Giangiacomo Ibbapresident of the Abbi Group – Once again we will offer the opportunity for innovative and convenient shopping, which responds to the needs of modern customers who are attentive to spending that is not only economically advantageous, but sensitive to the quality of the selected products and the breadth of services offered, with extreme attention to the local economy and the involvement of local suppliers”.

“This new opening reinforces the presence of an innovative format, designed to meet the needs of local customers who increasingly appreciate the advantages of a personalized offer with targeted and anti-waste proposals – he comments Roberto Comolli, CEO of Cuore dell’Isola – In addition to guaranteeing convenience and quality, we offer a shopping experience that enhances consumers’ freedom of choice and, at the same time, attention to the territory, underlining the strong bond with excellent local companies and producers”.

The green corner

Thanks to its cutting-edge design, the new point of sale in Corso Pascoli offers a unique shopping experience that combines tradition and modernity in a welcoming and familiar environment. There is strong attention to local products and producers, to the seasonality of raw materials, through a green corner where it is possible to purchase seasonal fruit and vegetablesfreshly cut, and fresh departments assorted according to criteria that enhance sustainability and locality.

Customers and sustainability

Tuttigiorni also stands out for its sensitivity towards the environment, in fact there are many initiatives in favor of sustainability that it carries out on a daily basis. Among these we have the use of the eco-compactor which encourages customers to recycle plastic bottles by obtaining discounts on shopping, the free gift of five cents for those who use their own reusable shopping bags and the inclusion of trolleys made with recovered plastics from the sea.

For the brand, customers are at the center of the shopping experience, for this reason different services have been designed that make shopping not only convenient but also pleasant and socially responsible. Customers have the opportunity to discuss any topic related to the store thanks to coffee with the manager, and to receive, as in the online community, the precious advice of a dedicated nutritionist. The attention to people and their needs is demonstrated by the presence of many other convenient services such as dedicated and free wifi, the possibility of paying for pay TV and making telephone top-ups, using a photocopy service and using the main meal vouchers in trade.

On the occasion of the opening, Tuttigiorni wanted to pay homage to its customers with meal vouchers worth a total of 55 euros, inviting them to experience the right shopping firsthand. The vouchers can be downloaded and used starting from April 18th by subscribing to the brand’s newsletter.

With the opening underway in Corso Pascoli, there is a new place where convenience combines with quality and respect for the environment, where you can live the unique experience of shopping right.