The face of Luca Gervasi it’s familiar to anyone who frequents social media consistently. His TikTok or Reel in the company of his cat Belen are almost a constant in the feed of each of us and it’s nearly impossible to scroll to the next video when you happen to come across one of them. An alchemy that has made the fortune of the influencer who, since his first post went viral almost three years ago, can boast thousands of followers on his profiles, a book by title 7 lives with you, a podcast very popular, Hey Lucaand now too an animation series, I’m Belenconsisting of 10 episodes, available on its channels.
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The scenes of daily life between her and Belen are already very familiar to us. What more does this series show us?
«At home, there are dynamics with your cat that cannot always be filmed and, therefore, transforming them into a cartoon allows me to show another aspect of my daily life. I will show moments that those who own a pet, but especially a cat, know very well.”
Her cat is already a star.
«I care a lot about this project because I want to get closer to a new segment of the public: children. I personally invested in the production of this series: I don’t have any brand behind me. Furthermore, Belen thus “stresses” a little less: in recent years she has done a lot of things, from videos to writing a book.”
We can say that Belen changed her life: before she had a job in fashion, now she is one of the most followed influencers in Italy. How did it all start?
«As a person, I have always loved social media and above all sharing my daily life, even if I didn’t have much of a following. I therefore chose, especially during the lockdown, to no longer be a simple spectator of what I saw online and to try to find my own form of entertainment. When Belen arrived, after being given to me by some friends, it was almost spontaneous for me to publish it.”
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Do you ever try to imagine a life without her?
«Every now and then I force myself to do something similar, but then I say to myself: there can be no life without Belen».
And what is life like in the company of a pet?
«Having a cat or a pet is synonymous with happiness, joy and companionship. There have been periods of my life in which I felt alone for various reasons, but since Belen has been here I have never felt this feeling again. I know she’s there when I come back from a long trip or when I’m working at home and she’s by my side. I feel truly lucky.”
