Cervia (Ra), 27 days 2024 – Un’enorme yellow bicycle set up on the sand of the free beach of Cervia, long 75 meters is high 80. This is the idea developed by the Lifeguards Cooperative of the Romagna town to greet the Great departure of the Tour de France 2024.
The installation
It was necessary to use 220 tables, 100 sunbeds e 200 kg of paint to create an installation that extends from the free beach onto the Deledda seafront. The bicycle, which stands out along the km 0 In the Cervia seafront together with the imposing writing ‘Cervia‘ in blue, was set up to pay homage and greet the runners who were protagonists of the we are Of cycling most followed in the world. The Tour de France it also consists of the third most followed sporting event in the world after the World Football Championships e the Olympic Games.
The choice of colors for the work is not random, being the giallo both the colour of the Tour and, together with blue, the symbolic shade of the Cervia locality.
I 176 runnerswhich run along the seafront coming from Cesenaticoline up on the water front of Cervia at about 12.35 to then continue in direction Ravenna. The celebration surrounding the event, however, begins as early as 10.30, expected time for the passage of the advertising caravan. The vehicles that compose it are preparing to pass along the streets of the center to distribute to those present gadget of various types.
The beaches of Cervia they are ready, in this way, to pay homage to a sporting event for which they are connected around the world 3 billion viewers spread approximately 190 nations.
