“Mercure” franchise in Reggio Calabria: partnership signed between Accor and EGA, opening expected by mid-2026

“Mercure” franchise in Reggio Calabria: partnership signed between Accor and EGA, opening expected by mid-2026
“Mercure” franchise in Reggio Calabria: partnership signed between Accor and EGA, opening expected by mid-2026

Accor – world leading group in the hospitality sector – announces a new partnership with EGAEmiliana Grandi Alberghi for the signing of a franchising agreement which will lead to the opening of Mercure Reggio Calabria by mid-2026.

EGA is a division of Monrif SpA Group, which operates in different sectors: editorial, advertising, new media and hospitality. With the brand Monrif HotelsEGA currently manages three hotels in the center of Bologna, standing out for its personalized and high-quality service.

Reggio Calabria, the city that will host the new structure, offers a rich historical-cultural and artistic heritage, as well as an ancient culinary tradition. Guests of the Mercure Reggio Calabria will therefore be able to enjoy the wonders of Costa Violafamous for its purple reflections at sunset and kitesurfing opportunities at Punta Pellarowhile mountain lovers can ski in Gambarie, simultaneously admiring the sea. Without forgetting the precious bergamotthe symbolic fruit of the area, used in perfumeries all over the world.

Located at the end of Corso Garibaldi, the main artery of the historic centre, the hotel will become a new milestone in the city’s hotel offering: the strategic position, just 10 minutes from the airportallows easy access to the main points of interest, including the railway station, The Palace of Justice e the Granillo Stadiumas well as being surrounded by the most exclusive shops in Reggio.

The Mercure Reggio Calabria will develop on five floors and will make it available to travellers 89 rooms, divided into different types to satisfy every need: Suites, Junior Suites /Family Room, Premium and Standard. The hotel’s proposal will also include a Convention Center with capacity for up to 200 people, a wellness center with a suggestive salt rooma rooftop with swimming pool also open to residents, lounge area with bar service and a restaurant on the first floor characterized by a splendid terrace.

With the signing of the franchising agreement, Accor confirms its commitment to the expansion of Midscale portfolio, with a structure that combines exclusive design And comfort, meeting the needs of modern travellers. This new collaboration with EGA represents an important step forward for both companies, combining tradition and innovation in a single, extraordinary offer.

 
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