Female entrepreneurship at the center of a conference: testimonials

Grosseto. 7,919 female businesses operating in the Maremma, out of the over 93,000 pink businesses active in the Tuscany region, or approximately 8% of Tuscan companies are from Grossetowhen instead the resident population is around 6%.

These are the data that emerged from the focus on female entrepreneurship organized by the provincial Confesercenti and by Impresa donna a Grosseto, with greetings from the mayor of Grosseto, Antonfrancesco Vivarelli Colonna, from the national president of Impresa donna Confesercenti, Barbara Quaresmini, and the conclusions of the regional councilor to economics, Leonardo Marras.

«Women’s businesses in Maremma are 27.44% – states the provincial director of Confesercenti, Andrea Biondi -. A figure higher than the regional (23.5%) and national average (22.25%). However, there was also a decline in the province of Grosseto (-1.1%), although less significant than in the rest of the region.”

We remind you that companies with a female participation of more than 50% are considered female.

«Almost 25% of these businesses are found in agriculture, 40% in services and 23% in trade – goes on Blonde –. 64% therefore concerns sectors that Confesercenti represents, such as trade, tourism and services”.

«The study and services center of the Chamber of Commerce has highlighted that in the provinces of Grosseto and Livorno there are 15,983 female business offices out of a total in Italy of 1,325,270 – he specifies Amber Passaroprovincial president of Confesercenti women’s business -. Although there has been a decline in such businesses, the local entrepreneurial fabric still maintains that “advantage” in terms of the diffusion of “pink” entrepreneurship which historically distinguishes the province of Grosseto in particular, which is always at the top of the national ranking”.

During the conference four entrepreneurs they brought their experience, also talking about the difficulties of being a woman and doing business.

Agata Renzo, president of the Natural Shopping Center, the natural shopping center and owner of the Madamadorè bookshop, in the historic center of Grosseto, recalled her own journey: having graduated in psychology, for a period she worked in a community for minors. For reasons related to her life, at a certain point she chose to change and took over a historic bookshop, where she can combine her passions and give help to those mothers who come looking for material for their special children.

Anna Barberiniafter an important career in the marketing sector of Sky, he chose to return to Maremma and enhance an abandoned family property, creating the first glamping site in Maremma and giving work to 15 employees.

The senator Simona Petrucci, one of the first geologists of our land, described the difficult path to establish oneself in a world of men: «When I showed up with my male assistants they thought they were the geologists”. With determination she managed to establish herself and now «in my sector everyone knows and respects me, I have established myself thanks to my skills and studying hard».

In the end Sacha Naldi, daughter of a family of merchants, as soon as she graduated in philosophy she chose to return to her origins. Now, in addition to a small quality restaurant, it organizes catering for important weddings throughout Tuscany and has created a network in its municipality, Santa Fiora, to sell local products through the community emporium and a widespread hotel to guarantee hospitality to the tourists.

Four important experiences, which underlined how it was not easy to get there and asked Confesercenti for support, among other things, for staff training and access to credit.

During the conference the proposal was taken up again Luigi Benelli, provincial president of Youth Enterprise of Confesercenti Grosseto, to create, at the start of the new school year, a business hour for studentsthat is, moments of meeting and discussion with entrepreneurs, but with an eye on female entrepreneurship, the protagonist of today’s conference.

Finally, director Andrea Biondi recalled the next national event in support of female entrepreneurship: a webinar that will take place on June 26th entitled “Incentives, services and programs to support women’s businesses”. For information: [email protected].

 
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