Lamezia Terme4 June 2024 – Ita Airways, the leading Italian carrier, and Saudia, the national airline of Saudi Arabia, announce the expansion of their codeshare agreement and launch the partnership between their loyalty programs – Volare by Ita Airways and AlFursan by Saudia.
The innovations are included within the commercial strategy of Ita Airways on the Middle Eastern market: the new direct Rome – Riyadh flight departed yesterday, and in this 2024 summer season the direct flights to Kuwait City and Jeddah will be inaugurated, operating respectively from July and from August. The partnership between the two companies was sanctioned with a signature during the Annual general meeting and World air transport summit Iata in Dubai, by Andrea Benassi, general director of Ita airways, and by Amr Bakor, head of program design and airline loyalty by Saudia.
The agreement will guarantee greater benefits and travel options, as well as a wider network of connections for passengers traveling between Saudi Arabia and Italy, as well as to other destinations within their respective networks. In particular, customers flying with Saudia to Italy can reach 12 domestic destinations (Venice, Bologna, Florence, Lamezia Terme, Palermo, Catania, Turin, Naples, Bari, Reggio Calabria, Genoa and Brindisi), 15 international (Amsterdam, Athens, Frankfurt, Cairo, Geneva, Brussels, Madrid, Sofia, Tirana, Nice, Monaco, Barcelona, Malta and London City) and nine intercontinental ones (including Miami, San Francisco, Boston, New York, Los Angeles, Chicago, Rio de Janeiro and Sao Paulo) via Ita Airways flights from Rome Fiumicino International Airport. Ita Airways customers, however, can access 11 destinations in Saudi Arabia (Medina, Dammam, Neom Bay, AlUla, Abha, Jizan, Tabuk, Yanbu, Ha’il, Turaif and Ta’if) and 7 international ones (Doha, Dubai, Karachi, Islamabad, Lahore, Dacca and Manama) offered by the Saudia network via Jeddah and Riyadh airports.
