The first bread in the world with a certified sustainable supply chain is Italian. Forte di Altamura bread was presented at Cibus in Parma
The first fresh bread in the world from a certified sustainable supply chain is Italian. It was presented at Cibus in Parma by Oropan Spa of Altamura which illustrated during an event the result of an entirely Apulian supply chain project, thanks to which fresh bread made from re-milled Forte durum wheat semolina was created, tailor-made for man and the environment.
The certification offers the guarantee of bread produced according to a sustainable, responsible and ethical development model, from the seed to the cultivation of durum wheat. To arrive, through the harvesting, grinding, mixing and cooking phases, at the individual sales points. In a process in which all suppliers were involved, becoming custodians of production methods capable of protecting the environment, enhancing the territory and contributing to people’s well-being.
The ISCC Plus certification, delivered to the CEO of Oropan Spa Lucia Forte by Luigi Trigona food and beverage area manager of DNV, is one of the best global standards and guarantees zero deforestation, protection of biodiversity and protection of the soil, air and water, protection of workers’ rights and fair distribution of added value. For the packaging, a recyclable FSC paper package was chosen, obtained from responsibly managed sources. The process has generated a significant sensorial improvement in the bread which remains even more fragrant for several days, confirming a prolonged freshness which keeps the organoleptic qualities of taste and aroma of the bread unchanged, so well recognized by the consumer.
This morning’s event was attended by Sebastian Fitarau, Resident Chef Creator of Giallo Zafferano, who extolled the value of Forte bread during a cooking show.
“It is – commented the CEO – by Oropan SpaLucia Forte – of an important step forward in the direction of protecting our environment and recognizing the value of people. Once again, bread is transformed into a metaphor for values that unite people to build a better future.”
