ADVERTISING
April 29, 2024 6:42 pm
There are brands that have a history and accompanied the lifestyle of entire generations. Told life stories becoming a symbol par excellence. Everyone has worn it, from grandparents to grandchildren, from father to son, as if it were a legacy to be passed down. Levi’s jeans are 171 years old and show no signs of aging. On the contrary. CLICK HERE TO SEE THE VIDEO
From this spring Vert shop-Concept Store, in via Educandato 1, in the historic center of Catanzaro, announces the arrival in store of the most loved brand in the world thanks to the management of Antonio Mercuri who, together with his brother Andrew, from beyond It has been in the sector for 20 years with successful sales points also in Lamezia Terme and Amantea making the research and proposal of iconic clothing items, capable of enhancing and giving life to customer needs, their philosophy. READ THE STORE’S 20 YEARS OF ACTIVITY HERE
From its origins in 1873 as a work garment, “the mother of jeans” – founded in 1853 by Levi Strauss, a German immigrant of Jewish origin – has been and still is loved by pop culture figures such as James Dean and Marilyn Monroe, then becoming a necessity for men’s and women’s wardrobes in everyday life. Worn, torn, matched and personalized. Classic, maintaining its history, but at the same time time capable of following the fashions and needs of customers over the years. And today, many models are available at Vert shop-Concept Store. Because if there is an indispensable item of clothing, be it men’s or women’s, it is jeans. Levi’s. Iconic. Universal outfit for free time and beyond. To such an extent that in 1999 Times proclaimed the famous trousers “the clothing item of the 20th century”. Because in fact they marked many stages in the change of our costumes, they were the trousers worn by beloved actors and characters, they accompanied the young people of the 60s
The strength of the product lies in its fidelity to its original form.
