For the seventh consecutive year, according to the United Nations World Happiness Reportthe Finland was named the Happiest country in the world. And now this northern European state intends to share its method. After all, to truly understand the “secret of happiness” there is nothing better than going to the source. With this in mind, it is offering free trips to a group of (lucky) candidates who will go to Helsinki this summer.
Finnish happiness, according to the Finns themselves, is not a state secret or a great mystery, but a “set of skills or a combination of learnable life skills”. From one walk in the woods to a dive into the sea after the sauna, up to a meal based on local food. These are the daily tricks of Finnish happiness.
This is not the first time Finland has organised initiatives to promote happiness: last year he in fact created the first masterclass on happiness in the world in the unspoiled serenity of the lake region. This time, it is all promoted by Visit Finland and Helsinki Partners, bodies responsible for promoting tourism in the country. The initiative is called “Happiness Hacks” and consists of a week-long masterclass to “reveal the source of urban happiness”.
From 9 to 14 June 2024 the chosen participants will be able to enjoy a 5-day experience curated by five “Helsinki Happiness Hackers”, mentors who will guide the chosen ones during this experience. The stay will be in an “elegant design hotel located in the heart of the city center”, as the organization explains, and all travel expenses are included.
Registrations are open until April 4, 2024. But how to do it? The first step is to complete the social media challenge on Instagram or TikTok. The second step is to fill out the registration form. All the details are available here.
