Sustainability and Italian tradition: Pomì presents new products in the USA

Pomì, the renowned Casalasco SpA brand, will be among the protagonists of the 68th edition of Summer Fancy Food, which will be held in New York from 23 to 25 June. This year, the focus is on the launch of the new packaging, with a modern and attractive design that successfully debuted in the United States at the beginning of 2024. Fancy Food therefore represents the ideal stage to present this innovation.

The main Pomì branded products on which Casalasco will focus at Fancy Food are the new ones Pomì Strained (puréed) And Pomì Chopped (pulp) in the 38.8oz (1,100 gram) Family Pack, along with Pomì Tomato Passataalready winner of the prestigious Sofy Awards in 2023, a recognition awarded by the Specialty Food Association, partner of the organizers of Fancy Food.

Certified quality and the exclusive use of 100% Italian tomatoes grown by members to guarantee origin and authenticity are the fundamental values ​​of the brand, bringing the true flavor of the Bel Paese to the tables of consumers all over the world.

Environmental sustainability is at the heart of our mission – underlined by the company – Our product portfolio is distinguished by the prevalent use of cardboard packaging, a natural and renewable resource. This choice allows us to significantly reduce the environmental impact in terms of CO2 emissions, confirming our commitment towards a greener future. Furthermore, our packaging is 100% recyclable and designed to ensure maximum convenience for consumers“.

In the United States, the Pomì brand is exclusively marketed and distributed by Pomi USA Inc., a company founded in 2009 and wholly owned by the Casalasco Group. Currently, the brand is present in more than 20,000 stores, particularly in the New York City Tri-state area (New York, New Jersey and Connecticut), Florida, South Carolina and the West Coast.

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