After the Wembley final which saw the real Madrid as European Champion team against Borussia Dortmund, the Italian broadcaster Mediaset – through the statements of the CEO Pier Silvio Berlusconi – announced that with the new format of Champions League will no longer broadcast the entire competition. A signal had also arrived from the television presenter Alberto Brandi in the post-match of Real Madrid-BVB but now the news is official: Mediaset says goodbye to the Champions League, yes to Italian Cup and Italian Super Cup.
On choice: “The choice weighs, over the entire season, depending on the matches broadcast, between half a point and a whole point less in share, but sport has become mainly pay-TV content: it costs a lot of money. Paying a lot is not a sign of wealth but of the difficulty of pay-TV. Today they only manage to sell big events to gain subscribers. It represents a fairly fragile business model, different from our mentality.”
On upcoming competitions: “Until spring 2027 we have the rights to the Italian Cup and Italian Super Cup, we are very happy about it. Future? We will be very careful to seize the opportunities that arise. We are ready to acquire pieces of competitions. But today the Champions League is all Sky”.
