Lanieri, the first Italian e-commerce specialized in “Made to Measure” men’s clothing, chooses rugby player Ange Capuozzo as brand ambassador: news that immediately gives the dimension not only of the evolution of the Biella brand, under the impetus given by CEO Emanuela Pignataro, but also of the contemporaneity of tailor-made clothing, making it appear as a way of being that is not only combined with formality, but which knows how to express all its appeal in every circumstance. Thus, even the wonderful world of rugby, synonymous with scrums and fights, today returns, thanks to Lanieri, the image of a planet inhabited not only by indomitable athletes, but also by gentlemen who, off the field, reveal themselves to be attentive to elegance in dressing and its details. In short: a truly revolutionary and intelligent choice made by Lanieri in focusing on a rugby star as its ambassador.
Who is Ange Capuozzo
Born into a family of Italian origin, but raised in France, Ange Capuozzo is an internationally renowned Italian-French rugby player. He currently excels as a fullback for the Stade Toulousain in France and as an Italian national team, two countries in which Lanieri also has a strong presence with his ateliers. In 2022, Capuozzo’s outstanding performances earned him the title of World Rugby Breakthrough Player of the Year. Capuozzo is committed to Toulouse until 2025 and in 2023 he was part of the Italian team at the Rugby World Cup in France.
Complete report on newsstands today, Thursday 9 May, on Eco di Biella.
