Not just Ferrari
The 2024 Miami Grand Prix will bring to life new commercial partnerships between top teams and large companies of international importance. This is the case of Ferrariwhich from this race weekend will have HP as the new title sponsor and which for the upcoming weekend will exceptionally take to the track with a car with a livery with numerous blue details.
The McLaren-eBay deal
The Scuderia di Maranello, however, is not the only one to have announced a new collaboration: also the McLaren has revealed the start of a new partnership, this time with eBay. The Woking house has in fact made official a multi-year agreement with the online auction and sales site, whose logo will be present on the single-seaters of Lando Norris and Oscar Piastri for the Miami GP and for those of Great Britain, United States (in Austin) e Las Vegas: “McLaren Racing and eBay have great synergy with both brands committed to a community of passionate followers – he has declared Zak BrownCEO of McLaren – We can’t wait to compete with the world’s most popular online marketplace. As global brands, the partnership will enable both McLaren Racing and eBay to reach new audiences through unique story-telling opportunities with their respective fans and customers around the world, with a focus on community, individuality and passion ”.
“eBay is home to a thriving community of car enthusiasts, from casual DIYers to professional modders, looking for reliable parts and accessories – he added Chris PrillGlobal Vice President of Auto Parts & Accessories eBay – We have been committed to inspiring and serving this audience for almost 30 years and, together with McLaren, we will establish lasting connections with even more automotive and motorsport enthusiasts around the world.”
