In 4 days, more than 3 million spectators went to see the latest film by Checco Zalone. The data of Italian Christmas box office they can only start from collections Of Good Way: 26.87 million euros in the long weekend that started with Natalefirst day of programming of Good Waycontinued on Boxing Day Friday and ended on Sunday 28 December.
The comparison with the comedian’s previous films is inevitable: in 2020, Tolo Tolo it had opened with 21.36 million euros, from January 1, a Thursday, to Sunday; 22.79 million euros in proceeds Where am I going? (2016) in the first 3 days of programming. The latter, we remember, is the second highest grossing film in Italy after Avatar (2009) by James Cameron, but it is not the film in first place in terms of number of spectators.
Avatar 3, how much is it grossing in Italy and around the world?
Zalone against Avatar it is therefore the big match of the national box office. And it’s interesting that it’s happening right now, with two new films playing at the same time. Avatar: Fire and ashthe third chapter of the film saga set on the planet Pandora, grossed 5.14 million euros, down 9% compared to its debut weekend.
Of course, the Christmas window contributed to that 9%, when spectators increase in Italy and the takings of all the films on the bill increase. But one feature of Avatarche thathat currently occupies first and third place in the ranking of the highest-grossing films in the history of cinema throughout the world is the estate: James Cameron’s saga is especially successful outside the United States (around 70% of the total), attracting occasional spectators. “That audience – we read in the newsletter of David A. Gross, who heads the consultancy firm Franchise Entertainment Research – doesn’t rush into opening weekend; they take their time. For some, this will be the only ticket they buy this year.”
The site boxofficebiz completes the Italian picture: “Since its debut on December 17, James Cameron’s film has reached a total of 15,089,521 euros. After the same number of days, Avatar – The Way of Water (the second chapter, ed.) was at 17,356,631 euros, therefore the margins for a long tenure that can bring it to the ‘usual’ figures for the saga are all there, even if the comparison with Zalone’s film will inevitably take something away from the blockbuster.”
In summary: in Italy, Avatar 3 it grossed 15 million in the second week of programming, Zalone is at 27 after only 4 days. There is no match: at “home”, the comedian tore it up the Hollywood science fiction.
At the domestic, i.e. North American, box office, Avatar 3 shows a drop of 28% over the weekend of 26 – 28 December. What allowed him to raise another 64 million dollars (Comscore data) is a less marked decline than Avatar 2. A total of $217.7 million in the United States and Canada and $760 million in the rest of the world brings the major production closer to the kind of box office performance needed to “unlock” the fourth installment. It’s going to be a long ride.
The world of Avatar. Discovering Pandora. Also includes Avatars. Fire and ash
I watch films and play video games, from a certain point in life I also started writing about them. I am fascinated by the remote corners of the internet, the graphics of the first 3D video games and the images that fall under the not at all defined umbrella of the term aesthetic, with respect to which I carry out a compulsive cataloging activity that has as its point of arrival some Instagram profiles. However, the TV series with the best aesthetics (and the best overall) is The X-Files, which I never ended up not conceiving the thought “there are no more episodes of The X-Files to watch for the rest of my life”. Same thing with Evangelion (the manga).
