Sebago opens in Genoa and announces consolidation of partnership with Genoa

A shop in via XXV Aprile 21 R. Sebago opens in Genoa. The footwear and clothing brand which has its roots in the marine and nautical world, consolidates its partnership with Genoa Cfc for the occasion, becoming the new official lifestyle partner of the club.

The one in Genoa is the fifth store of the brand on Italian soil after Turin, Milan, Rome and Taormina, and exhibits the Spring-Summer 2024 footwear collections of the Citysides, Docksides, Campides, Outsides and Marine labels, together with the clothing and accessories collections.

As an integral part of this partnership and to celebrate the 130th anniversary of the rossoblù club, Sebago presents a limited edition apparel collection, during the event scheduled for Wednesday 8 May in the store, with the participation of some first team footballers.

The collection, already worn by the team for official commitments, can be purchased as a preview from today in the Sebago store and includes T-shirts and fleece with a front print of the Sebago Yacht Club logo and the iconic Genoa griffin, while on the back it is printed in number 130 is gold. For summer moments and days on the beach, red swimming trunks with Sebago logo and griffin at the bottom of the legs. To complete the look, a personalized blue cap with the Genoa logo in gold. Starting from Thursday 9th the items will also be available at the Genoa Store in via al Porto Antico 4.

The partnership further strengthens the bond between Genoa Cfc and the BasicNet group, the parent company of Sebago which, with its brands, has collaborated with the football club on several occasions, and underlines the brand’s affinity with the city of Genoa and its intrinsic link with the sea.

 
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