After two years without a main sponsor on the shirts, the Trieste Basketball will return to “griffarsi” with a prestigious brand. There is no official announcement from the company yet (that will arrive soon, what transpires from the red and white control room), but the reality is that the giant Msc will join the city’s first basketball team. And – after the commitment of Allianz, which sold out at main sponsor level in 2022 – one can only rejoice at the news that has been eagerly awaited among fans. Which undoubtedly provides important additional security with regards to the growth plans of the association and, what perhaps matters most to the supporters, will allow them to have have a larger budget available to get back as soon as possible to the basketball that matters.
The “hit” was therefore served on a silver platter, a small but decisive one football to that immobility by the company chaired by Richard De Meo which has often been a source of criticism from everyone. While waiting to see Ruzzier and his associates at work in the playoffs, Pallacanestro Trieste has obtained a victory (perhaps the most important of recent times): tying up with a solid sponsor (we don’t yet know the duration and economic extent of the contract) is always It was a difficult exercise at these latitudes. Doing it with a shipping company which – according to 2023 data – as a cruise section has totaled a turnover of around 4.5 billion euros and which, again in the last year, generated around 100 billion euros in turnover , is a victory worth underlining which rewards the consistency of the work done by the offices of Michael Arcieri.
May this news also be a driving force for what will happen on the parquet from Sunday 5 May (game 1 of the quarter-finals against Turin), we’ll find out soon. But, within a sporting season that has not been unforgettable so far, the future entry of MSC alongside Pallacanestro Trieste is dripping fat. And the future can really be brighter now.
