Barbara D’Urso is about to return, after so much accumulated bitterness and months of indiscretions. The presenter seems ready to get back into the game, according to a teaser published on her social profiles. L’announcement quickly went viral, sparking speculation about its possible future.
The return of Barbara D’Urso
The farewell to Mediaset represented a very hard blow for Barbara D’Urso, who took her revenge from a distance. Listening to the new Afternoon Five they are not convincing and the network rebirth strategy desired by Pier Silvio Berlusconi has generated great doubts.
It cannot be ruled out that they may open the doors of the television market, so to speak, perhaps with some exodus from Rai after those of Fabio Fazio and Amadeus. Meanwhile, the presenter has the full support of the public, who loved her interview and her outburst at Sunday In from my friend Mara Venier.
After having been abroad to improve her English and, at the same time, dominate the post-farewell to Mediaset narrative, she enjoyed her family and, in general, her dearest loved ones. But now it’s time to return to a television studio.
He announced it through his account on Xor the ex Twitter, publishing a poster that portrays her sipping a “coffee”. Alongside the writing “Coming soon”. It certainly can’t be another interview. It would be a misstep in terms of communication. An announcement like this requires a sensational project.
Where will Barbara D’Urso go
There was a certain detachment from the generalist networks. After the forced farewell to Mediaset, many had a landing in Rai was hypothesized. Today it would certainly make sense, considering the desire to move away from certain pressures, which are strongly talked about, and the need to attract audiences of various kinds and different age groups. The current management, however, does not seem interested in its type of format.
Cairo has never, in fact, been an option, unlike Discovery. Something had moved in this direction, at least on the public communications front. However, everything cooled down over time. There was an attempt with Rai. It is not known how in-depth it was but that declaration of love during the interview with Mara Venier says a lot: “What a thrill to be back on Rai. My heart is here.” The Ad Roberto Sergio However, he immediately threw water on the gossip fire: “No negotiations. I do not know her”.
So what does this “Coming soon” refer to? It seems that relationships changed with Discovery. After cooling, in fact, a scenario would have opened up in this large recruitment campaign. With Amadeus and D’Urso, the Nove would have two star performers on its side capable of attracting a considerable mass audience.
The words of the CEO of Warner Bros. Discovery have reawakened the hope of his fans, Alessandro Araimo. Interviewed by Corriere della Seraalso spoke about two excellent exclusions from Pier Silvio Berlusconi’s project: Barbara D’Urso and Belen Rodriguez.
“There is great movement on the market and we have not finished our development plans. Laura Carafoli, our editorial manager, works every day on further projects for Nove and the other channels of the group. There is no a priori no to any project, but it must make both editorial and economic sense.”
However, the Nine would not be the only possible prospect. There would also be the possibility of a new one on the horizon program on Real Time. Over the past few years, some projects have achieved enormous success. This is also thanks to the video reactions on social media, which acted as an intermediary between the television schedule and the YouTube and Twitch audience. In this scenario Barbara D’Urso could find her own space, also arriving in the streaming world with Discovery Plus.
