Routes of wine, oil and flavours: the 2024 promotion financed

A new injection of lifeblood for the “Wine Roads”, a network of routes and experiences that accompanies enthusiasts and interested parties on the trail of one of Tuscany’s most defined vocations.

For 2024 too, the Region has financed this map made up of excellence with 30 thousand euros, resources aimed at valorising routes and the various promotional activities that animate them, giving life to an integrated tourism system, made up of different territorial realities which however have a vision common and shared local development.

In Tuscany there are twenty “Roads of Wine, Oil and Flavors” recognized pursuant to regional law n.45 of 2003 and represented by an associative body called “Federation of Roads of Tuscany”, established to develop common initiatives in the spirit of same Regional Law 45/2003

The Roads have been involved in the promotion of agricultural companies in the Tuscan territories for over twenty years and represent a great resource, as said by the vice-president and councilor for agri-food of the Region. They bring out food and wine tourism by conveying and organizing the best that each territory expresses, produces and transforms. For this reason, the Region’s objective is that the Roads, which by their nature have always been inclusive, can represent in the near future the entire Tuscan agricultural-tourism sector with its restaurants, farmhouses, artisans and producers of wine, oil and typical products. . This is how it is possible to give shape to a coordinated and integrated development of such an effective form of promotion and valorisation of one of the most vibrant and identifying sectors of Tuscany.

 
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