The closure of Alfonso Signorini’s Instagram becomes a symbolic act: between legal strategies, media silences and numbers that speak clearly, the Corona-Signorini case reveals the clash between mainstream and social information, editorial power and public perception
Signorini and the closure of the Instagram profile. Choice of lawyers?
Alfonso Signorini has closed his Instagram profile. And the day came, we might say, to paraphrase M. Night Shyamalan. Yes, because it’s been around since Fabrizio Corona blew up the (alleged) Signorini-Gate that many are wondering: but why doesn’t Alfonso Signorini close his profile, given that they continue to comment on his latest post with thousands and thousands of insults?
The hypothesis there were many. There were those who said that no, closing it would have been admitting defeat. There were those who argued that a public figure cannot close a profile with a million followers because he shitstormSooner or later, they happen to everyone. “But at least close the comments,” some advised. And others responded: no, it’s a strategy by the lawyers to demonstrate through the shitstorm that Fabrizio Corona committed revenge porn by publishing the chats of aspiring competitors at the GF Vip. Still others speculated: they are the Mediaset lawyers who, if on the one hand they want to monitor what is happening in public opinion to better formulate the accusation against Corona, on the other hand they want to realize exactly how the character is now perceived: the Mediaset lawyers who were playing into the hands of Signorini, but above all of the Supreme Good, i.e. Mediaset.
Marina Berlusconi and her speech regarding social media
Funtil a few days ago, Alfonso Signorini’s lawyer, Andrea Righihe had obviously described it as regretful for what happened but “determined to re-establish the truth“. In this sense, keeping the Instagram profile open, including the possibility of leaving comments, could be interpreted as a certain serenity on the part of Signorini, as someone who was, in short, sure of the legitimacy of his actions and regardless of the perception of his image by that public who had pounced, with all the malice of which the hateron his profile.
However, they may have had an influence on the choice to close Instagram the words written by Marina Berlusconi on “Chi” on the occasion of the gossip magazine’s thirtieth anniversary: “Social media is an arena dominated by words and expressions of cruelty and often hatred“, as if to say: we make television and edit a paper magazine, a completely different thing compared to that arena without rules that is social media. The closure of Alfonso Signorini’s Instagram profile could then be read as a claim of a mainstream publishing company against independent publishing on social media. In fact, there are recent comments and studies according to which influencers are equipping themselves with a real editorial team, becoming information bodies themselves.
The Law of Numbers
E but there are numbers to talk. The two episodes of Falsissimo, “The price of success”through which the (alleged) “Signorini System” was discussed, have passed ten million views: we’re talking about match numbers for the national team, for Sanremo evenings. Let’s remember that “The dream” by Roberto Benigni, launched during Sanremo, attracted just over 4 million spectators, while the latest show on San Pietro by the Tuscan comedian, ratings champion, did not reach 4 million. It is thus understood that YouTube or social media can no longer be considered “alternative” channels or to be “snubbed”. If the closure of Signorini’s Instagram profile is due to this “editorial” decision, seems to be off the markbecause it is perceived as one leak from the true people of “spectators“, also because programs like Big Brother and reality shows in general live thanks to social media, a large condominium where reality shows are commented on. And, honestly, it seems difficult to us that Mediaset itself doesn’t know the “law of numbers”: those who listen to the most are, in fact, “mainstream”.
The Sheriff of Nottingham
IIn any case, closing an Instagram profile for an entertainer must not have been an easy choice. It remains, of course, the last hypothesis: that it was a procedural choice, i.e. to attribute to Fabrizio Corona, in a possible civil case for compensation, also the closure of Alfonso Signorini’s profile. Which, in perception – at least the one I have, through my social “bubble” dictated by the algorithm – makes Fabrizio Corona the winner of the controversy even more, making him appear more and more like the Sheriff of Nottingham who, as we know, has it tough.




