ROVIGO – “We want to give a clear, simple, direct message that does not lend itself to any misunderstanding, an opening message without asterisks or clauses or deadlines. In Rovigo, throughout the municipal area, center and hamlets, if we have the honor and burden of administering this city, we will park for free on Saturdays.”
This is the announcement he makes, two weeks after the vote for the renewal of the city council, Valeria Cittadin, candidate for mayor of a transversal coalition that holds together the center-right (Fratelli d’Italia, Forza Italia and Lega) but which has also welcomed Carlo Calenda’s Action and the civic list “Valeria Cittadin mayor”, with its personalities with different profiles and backgrounds , united by the desire to gather consensus on a figure that presents itself without membership. “My party is Rovigo”, this is the slogan.
“Parking is already free on Sundays, we believe that adding Saturdays is an incentive to experience the center and a concrete help to all commercial activities”, claims Valeria Cittadin. “The measure is sustainable on an economic level, although it represents a loss of income for Asm Spa, the municipal company that manages the car parks, and consequently for the administration as it is the 100% owner of Asm. A lack of income that the coffers of Palazzo Nodari can face, after all when an expense is motivated by the public interest it must be done, if it can be faced. There is public interest in this case.”
Valeria Cittadin also defends the choice on a communicative level.
“I believe it is our duty, whenever possible, to give clear and simple messages because they are destined to remain and spread by word of mouth. In Rovigo you can park for free on both Saturdays and Sundays, it’s difficult to get simpler and more direct than that. No cards, applications, reliefs or discounts, stamp collections or coupons to collect. Parking is free, fine. Anyone who wants to come, there will be no police to check or fines to take.”
