It is nothing new in the car world that vehicle rental is growing in Italy: it now permanently represents 30% of registrations, with an increasing share for green vehicles.
33% of new electric cars and 53% of Italian plug-in hybrids are rented. For a fleet of cars and light commercial vehicles numbering 1.3 million vehicles. It should be noted, as President Viano underlines, that the wait for incentives has slowed down orders and new registrations lately.
For a true ecological transition of the vehicle circulation, Aniasa recalls that in Italy it is necessary to review car taxation, aligning it with European countries. In a car market that is rising (+19% vs 2022) but remains far from the pre-pandemic level (-20% vs 2019), rental continues to perform well: turnover 14 billion euros and record registrations ( between cars and light commercial vehicles), with over 525,000 units.
Situation 2024 Short Term Rental
Short-term rental shows growing indicators: turnover at 1.5 billion, for 4.3 million (+18%) rentals. Confirming an increasing tourist demand (including foreign ones), 6 out of 10 rentals take place from airports.
How is long term rental going?
Long-term rental in Italy exceeds 10.6 billion in total turnover, with growth in registrations of 23.6% and a record of 438 thousand cars and light commercial vehicles. At the end of 2023, long-term services reached 254,000 subjects: 90,000 companies, 3,000 PAs and 161,000 private individuals (with and without VAT number) who have not purchased the car.
Car sharing banned, except in metropolises
In 2023 there will be just under 5 million sharing car rentals, approximately half of the pre-pandemic level. The fleet remains stable, at 3,500 cars, which live mainly in Rome and Milan. The increase in duration is significant: from 77 to 95 minutes, for weekend or multi-day formulas.
Reducing tax on company cars and rentals is good for everyone
“Stcontinuing the transition of the mobility of companies and individuals from a model anchored to car ownership to formulas based on use – declares the President of ANIASA – Alberto Viano – We hope that the new incentives will be operational. The acceleration of the turnover of the national fleet can only come from a greater diffusion of pay-per-use forms of mobility. The opportunity given by the Law on Fiscal Delegation and the next Budget Law must be seized: to rebalance taxation on company cars. in Italy, companies can ‘download’ €3,615 on a €30,000 car, compared to €25,000 in Germany, €23,000 in Spain and €18,000 in France and the United Kingdom. There would be greater diffusion of new electric cars (around 500,000 new cars on tap in three years) with a return on investment for the Treasury of 50%. Not to mention the advantages in terms of reducing polluting emissions and safety on our roads”.
