On the occasion of today’s inauguration of the Sebago Store in via XXV Aprile, 21 R, il Genoa announced that the brand will present an exclusive capsule collection in collaboration with the players of the rossoblù club. Genoa announced this in a note on their official website:
“On the occasion of the opening of its store in Genoa, Sebago®, a footwear and clothing brand that has its roots in the marine and nautical world, is pleased to announce the consolidation of the partnership with Genoa CFC, becoming the new official lifestyle partner of the club.
The one in Genoa, in via XXV Aprile, 21 R, is the brand’s fifth store on Italian soil after Turin, Milan, Rome and Taormina, and displays the Spring-Summer 2024 footwear collections of the Citysides, Docksides, Campides, Outsides and Marine labels , together with the clothing and accessories collections.
As an integral part of this partnership and to celebrate the 130th anniversary of the rossoblù club, Sebago® presents a limited edition apparel collection, during the event scheduled for Wednesday 8 May in the store, with the participation of some first team footballers.
The collection, already worn by the team for official commitments, can be purchased as a preview from today in the Sebago store and includes T-shirts and fleece with a front print of the Sebago Yacht Club logo and the iconic Genoa griffin, while on the back it is printed in the number 130 is gold. For summer moments and days on the beach, red swimming trunks with Sebago logo and griffin at the bottom of the legs. To complete the look, a personalized blue cap with the Genoa logo in gold. Starting from Thursday 9th the items will also be available at the Genoa Store in via al Porto Antico 4.
The partnership further strengthens the bond between Genoa CFC and the BasicNet group, the parent company of Sebago® which, with its brands, has collaborated with the football club on several occasions, and underlines the brand’s affinity with the city of Genoa and its intrinsic link with the sea“.
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