The great maneuvers of the American group Discovery continue to enhance the programming of Canale NOVE starting next autumn
The American giant Discovery wants to play the lion’s share of the television market. The stars and stripes multinational intends to spare no expense in order to build a team of top-level presenters and showmen with whom enrich Channel NINE ahead of next season.
The wages of Fabio Fazio first and of Amadeus a few weeks ago caused a lot of hype and quite a bit of controversy, especially at RAI who actually saw her top anchorman stolen as well asdeus ex machina‘ of the Sanremo Festival.
However, the US multinational’s recruitment work did not stop with the big names on state TV. Indiscretions, rumors and rumors from the most varied sources have told of an attempt, apparently very concrete, to snatch some leading figures from Mediaset too.
However, the Cologno Monzese company still has to exercise a certain magnetism towards those who work there: Discovery’s managers in fact received only ‘no’ voteswhich ultimately convinced them to give up their plans.
Canale NOVE, nothing to be done for the backbone of Mediaset: the definitive confirmation arrives
In particular, the American multinational has tried to convince Maria De Filippi herself to leave Biscione to move to Canale NOVE. A negotiation that remained secret until a few hours ago, when Mediaset president Pier Silvio Berlusconi revealed its contents and details.
Cologno Monzese’s number one announced, not without a surge of pride, De Filippi’s choice to remain at Mediaset. “Maria could have gone to Channel NINE, but turned down a big offer from Discovery. He chose to stay where he has worked for thirty-two years“.
NINE, Maria De Filippi’s great refusal makes Berlusconi happy: Mediaset’s projects
Sigh of relief for the choice of De Filippi and a renewed enthusiasm in view of next season. With this state of mind Pier Silvio Berlusconi is working on the next season, which he surprisingly sees the confirmation of Myrta Merlino as host of “Pomeriggio Cinque”.
Despite the ratings not being rewarding the arrival of the former LA7 journalist in place of Barbara D’Urso, the president of Biscione said he was sure that the results will arrive in the next edition. We’ll see.
