«Here I am guys, sorry for my absence. First of all I wanted to thank you for all the messages you sent me, let’s say that things got a little out of hand on the press side. I wanted to reassure you because it was all fake.” Fabio Rovazzi returns to social media to explain what’s behind the video that went viral on social media over the weekend. The singer and Youtuber was robbed of his smartphone by a young man who had entered the frame shortly before during a live broadcast on Instagram. In the video you couldn’t actually see Rovazzi chasing him after the theft, nor screaming to attract the attention of passers-by. And many online had assumed it was a joke. They weren’t wrong, as Rovazzi himself explained 24 hours later. «This is Giovanni, he is a very good boy – he says greeting the boy who staged the robbery in the video – and we did all this because tomorrow at midnight he goes out Maranza». A gimmick for the latest single, in collaboration with Il Pagante, which owes its title to the Milanese term to indicate who belongs to a group «of young people who share and flaunt street attitudes, particular musical tastes, flashy clothing and accessories and often vulgar language”, as the Accademia della Crusca writes. And which traces the attribution of the term, already widely used in the 1980s mainly in the north, to a song by Jovanotti from 1988, The leader of the gang. TO the Republic he then said: «La ruined it’s a publicity stunt, by marketing, with a hoax passed off as truth. In the past I made up a video with Will Smith and one with Robert Downey junior. This time I had to promote my new song, and since it talks about the increase in thefts in Milan, what better than to invent one? I also say it in the text: “They pulpaped me in Corso Como”, that is, robbed”.
