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Molini Pivetti, a historic Renazzo company specialized in the production of high quality flours since 1875, will be present at Cibus 2024, the international food exhibition scheduled at the Parma Fairs, from today to Saturday, making known the numerous references dedicated to the industry , food service and large-scale distribution, also through the testimonies of professionals and farmers linked to the company. For this edition, Molini Pivetti has planned a busy calendar of show cooking to make fresh pizza and pasta with the different types of professional flours, allowing people to taste the delicacies obtained with the doughs created by the team of expert technicians. If flours remain the protagonists at Cibus, it is also true that Molini Pivetti’s commitment is expressed through the 4 pillars of the Sustainability Manifesto: agriculture, territory, responsibility, team. Hence the importance of communicating the values of the land, of good cultivation and of the people who dedicate themselves to it: the stand will host an original Green Corner to give rise to online live broadcasts on the “Pivetti Green Speech” social channels, testifying, through stories and the experiences of those who collaborate with Molini Pivetti, the daily attention towards respect for the environment and good eco-sustainability practices and some farmers of the “Campi Protetti Pivetti” supply chain without whom it would not be possible to obtain the certified, 100% Emilian quality from a “short and controlled supply chain” of Gran Riserva flours and total traceability.
During the Pivetti Green Speech live broadcasts we will talk about the combination of agricultural tradition and digital innovation with the project developed in collaboration with xFarm Technologies for the Campi Protetti Pivetti soft wheat supply chain through traceability, sustainability and production efficiency, ” from field to table”. A company that, sensitive to the environment, has joined the Saving Bees project to preserve the planet and biodiversity, with a particular focus on the protection of wild bees and pollinators, with a beekeeping Oasis that it is supporting. It will also be shown with “Adopt a wheat field”, aimed at nursery and primary schools, and will be an opportunity for the presentation of Molini Pivetti’s second sustainability report.
