‘Amore@Terni Young’ ticks: 56 thousand euro loan per event in the square

26 Apr 2024 5.33pm

of SF

Terni and events, another round. This time it is worth an estimated amount of just over 56 thousand euros and the name is ‘Amore@Terni Young’: the Municipality has published a notice for direct awarding without a tender procedure on the basis of the 2023 procurement code. The initiative is scheduled for June 1st and 2nd and there is no shortage of curiosities.

The format and the Carit foundation

Well, what would that be? The project idea bears the signature of the highly qualified position Omero Mariani and the input is to create «a main event, in Piazza Europa, with a live show, disco, dance, lights, cold fireworks, etc.. to be held on an ad hoc modern stage, from 6pm to 2am, of famous names among the
young audience, who can act as a catalyst for their attention and motivate them to come and get involved in the party/show”. There is talk of involving the owners of the premises located in the perimeter of the Terni nightlife “in order to create a widespread and itinerant event”. All to be done at the beginning of June. The overall cost of the operation? 70 thousand euros. The Municipality brings Palazzo Montani into play: «The event is financed, if approved by the same, with an ad hoc contribution from the Carit foundation for the valorisation of the Amore@Terni brand». For logistics it is 30 thousand euros, artist fee 20 thousand euros, merchandising 10 thousand euros and the same for security.

Those under 30

The initiative will involve Piazza Europa (main stage), Piazza della Repubblica, Piazza Solferino, the street and premises of the ‘Old Terni’, Piazza Buozzi, Corso Vecchio and the Verdi pronaos. The implementing entity will be identified after the market survey and the expression of interest with a loan worth 56,451 euros. Registrations are expected to reopen to launch dedications of love, in this case with “a message of tenderness”. In essence, what happened (on that occasion with Umbria Energy) on Valentine’s Day will be repeated. The general intent is to “combine the branding action with the young lifestyle passionate about the Terni nightlife, in particular with a nod to the summer one”. The Amore@Terni Young brand will collect and cover all the events of the summer.

Merchandising

Then there is a further curiosity. The project idea talks about providing participating venues with «a merchandising kit made up of five transparent window stickers to be placed at the entrance or on the windows of their establishments and twenty transparent colored layer stamps, to be placed on the menus, and/or on the table centerpieces of your premises. Target? «The young audience (under 30), passionate about the DJ set or live disco dance format». We’ll see how it goes.