The digital tourism-cultural ecosystem focuses on data and a sense of belonging: people are the value of Apulian hospitality. This is the meaning of the ‘Puglia a Digital Community’ action presented at the Fiera del Levante in collaboration with the Digital Managers of the public bodies of all the Apulian Municipalities.
Starting from 23 April on the dedicated platform, citizens and operators can consult the tourism data relating to the previous year. The action of the regional tourism department is aimed at sharing the current year’s data as well, moving towards real-time information on flows.
Furthermore, last Tuesday also saw the release of the weareinPUGLIA app (available for iOS and Android), which integrates the Region’s digital tools for tourism and culture. Another novelty is the European registration of the weareinPUGLIA brand.
Thus the signing of a “weareinPUGLIA digital community pact” to sanction the collaboration already underway with the Municipalities, in a training day with the Pugliapromozione Regional Tourism Agency, which includes a real communication agency, whose skills are made available to municipal colleagues.
The awards
To plan their strategies, companies in the tourism sector, like public bodies, need reliable data. For Puglia, through “The Data Appeal Company – Almawave Group”, we have at our disposal tools and products based on artificial intelligence and insights with high added value, from which arise the Municipalities which received recognition today, for their work done and which encourages everyone to continue to do more and more.
The 5 most popular municipalities on the web were awarded, which according to “The Data Appeal Company – Almawave Group” are: Alberobello, Bari, Lecce, Polignano a mare, San Giovanni Rotondo. Mention for Chieuti, motorway gateway to Northern Italy.
Capitanata, however, is absent in the section dedicated to the most important tourist municipalities, according to “The Data Appeal Company – Almawave Group”. In the top five there are Locorotondo, Martina Franca, Ceglie Messapica, Cisternino and Alberobello.
Subsequently, the findings of “The Data Appeal Company – Almawave Group” highlight how under the spotlight of users on the web there are also the Municipalities of Conversano, Fasano, Altamura, Nardò, Castrignano del Capo, Andria, Otranto, Trani, Monopoli, Melendugno.
