Why should Scarlett Johansson (or any other woman) fight to own her own voice and image?

Why should Scarlett Johansson (or any other woman) fight to own her own voice and image?
Why should Scarlett Johansson (or any other woman) fight to own her own voice and image?

How many times in a week do you see the face of Scarlett Johansson? It happens to me at least once a day, whether it’s posted on the side of a bus to promote her latest film, or on Instagram next to products from her new skincare line.

And what about his way of speaking? Think about it, I bet you can imagine the exact tone of his voice right now, especially if you’ve seen the movie Herin which the actress voices an AI chatbot.

For actors of Scarlett’s class, this exposure is an essential (if sometimes baffling) aspect of her celebrity: It’s how she makes money. Unfortunately, it seems, that’s how everyone else makes money too.

Technology company OpenAI has removed the new female voice from its AI chatbot after the star of Lost in Translation she said she was “shocked, angry and in disbelief” at the voice, which sounded “frighteningly similar” to hers.

In a statement, Scarlett said she turned down an offer from OpenAI CEO Sam Altman to lend her voice to the new ChatGPT 4.0 system. An anonymous actress was therefore paid to create the voice of «Sky».

Scarlett Johansson in Black Widow.

Disney

“My friends, my family and the general public,” Scarlett continued, «they noticed how much the voice of the new system called “Sky” resembled mine».

“When I heard the released demo, I was shocked, angry and in disbelief that Mr. Altman had chosen a voice so similar to mine, that my closest friends and media outlets were unable to distinguish it.”

On the day the new rumor was released, Altman posted on X “her,” which many users interpreted as a reference to the aforementioned film Herabout a man who falls in love with an AI system, voiced by Scarlett.

 
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