The darkest period of Chiara Ferragni it seems to have no end. In addition to family problems and the crisis with her husband FedezIn fact, the Cremonese influencer has to deal (literally) with the post-economic disaster Balocco-gate. There judgment of the Civil Court of Turin which recognized as “unfair commercial practice” the now famous charity campaign linked to the Pink Christmas pandori, in fact, not only has it aggravated the position of the entrepreneur in view of the other ongoing investigations, but has the series of financial problems his empire is facing after the scandal. Chiara Ferragni’s image is in free fall and, according to the report released by The messengerhis business and Fenice srl are also experiencing dark times, so much so that the influencer is “hunting” for “6 million euros to stem the collapse in revenues”. Let’s find out all the details.
Chiara Ferragni: the alarming financial picture
He’s not alone social crisis for Chiara Ferragni. After the outbreak of Balocco-gate and the domino effect that the scandal generated, in fact, it was disastrous image damage that the influencer has undergone (with the most important brands, from Coca Cola to Safilo, fleeing from possible collaborations) we must also add the economic problems generated by the earthquake. The financial collapse, according to a report published by The messengerit would be around 6 million euros. The Cremonese entrepreneur would be looking for this sum to cover the damage that her company, Fenice srl, has suffered in recent months.
The consequence of this enormous tsunami that hit Chiara Ferragni’s finances could thus lead her company to open up to new investors: the Roman newspaper explains that the influencer is on the hunt for equityi.e. of net capital, and to find it it would need new partners ready to bet on a “rebirth” of the brand. Currently, he reports The messenger, “La Fenice srl is headed by the Alchimia investment company of Paolo Barletta and Lorenzo Castelli, which holds 39.9%. Then there is the Ferragni Sisterhood safe (32.5%) and Esuriens of the Morgese and Barindelli family (13 .7%). The rest belongs to Ni srl of Pasquale Morgese”. Among the names of possible investors we are talking about Francesco Trapani of Vam Investment and of Marco Bizzarriformer CEO of Gucci now owner of Nessifashion.
The problems, however, did not end there. After one revenue loss of around 40% Chiara Ferragni’s consultants would in fact have hypothesized losses from one to three million euros in the next three years: another major collapse that the entrepreneur’s company must prepare to face.
