Everything seems ready for the arrival of Dongfeng products in Italy. It would not be an industrial interest (last week there was talk of talks with the government, a circumstance later downsized) but with a view to the commercial distribution of its cars. The news relaunched by Italian Affairs sees Paolo Berlusconi enter with a 10% stake in Df Italia srl through the Pbf holding company, of which Berlusconi has 51.7% and of which his daughter Alessia is a minority shareholder. In support of the news, Italian Affairs tells the story of the birth of a new company, in front of the notary Dario Cortucci, by Pbf and Car Mobility (Cm) srl, which holds 90%. Cm reports, through its parent company Tailor Finance, to Bruno Mafrici, an expert in international markets and innovation, founder of the group of Italian and Swiss companies called M Management and BM Advisory, leader in corporate financial consultancy for the automotive sector.
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The focus of the scoop of Italian Affairs is that the newco (new company), of which Bruno Mafrici is sole director, has as its object “trade in Italy and abroad, import/export of motor vehicles” and resale activity. Thus Df Italia would become the Italian branch of Dongfeng, one of the largest state-owned car manufacturers in China, ready to expand enormously in Europe with exports. Dongfeng, according to the agreements signed in 2022, maintains a shareholding in Stellantis equal to 1.58% of the capital after the repurchase of 50 million ordinary shares for a total amount of approximately 934 million euros by the automotive group born from merger between FCA and PSA.
