“South”. This is the title of Lecce’s season ticket campaign for the next 2024-25 Serie A season. A clear choice of how the Giallorossi team wants to underline the fact that after Naples it is the most southern team among those participating in the greatest Italian football tournament.
The presentation took place in the offices of Deghi, the club’s main sponsor, which will see its logo appear in a predominant position on the playing shirts as already happened in the last championship. And right on the sidelines of the season ticket campaign, the first clues of what will be the next game shirts were revealed. The first traditional with yellow-red stripes, the second completely white with the tone-on-tone Lecce logo where, however, the yellow-red line that separates the writing from the symbol of the city stands out, and the third (new) which seems all blue. We will know more in the coming days with the club ready to amaze its fans, adapting to the standards of presentation of the playing shirts typical of the most important clubs on the continent.
The main topic of the day, however, was the presentation of the new season ticket campaign. Prices unchanged as underlined by the vice president of Lecce Corrado Liguori, the ticket office manager Angelica De Mitri and the marketing manager Andrea Micati, assisted by Ilenia De Pascalis, manager of the fan loyalty program “US Lecce program”. They start from €260 to renew a curve season ticket up to €1405 for an old poltronissime season ticket holder. Important discounts also for women, under 18s and over 70s. Ticket prices for each individual match also remain unchanged, and in the case of the matches against Juventus, Inter and Milan also reduced for the matches since they will cost €35. Season tickets can be purchased at Deghi workshops, authorized Vivaticket retailers and online. From June 25th to July 13th there will be the possibility for old season ticket holders to keep their seats from last season. From 17 July to 10 August there will be free sale of season tickets with old season ticket holders who will keep the discounts but not the possibility of having guaranteed their old place. For those who want financing for the payment of the season ticket, they can book online with the Banca Popolare Pugliese, sponsor of the club, for a meeting on site in order to obtain the financing. The gadget for season ticket holders will be a backpack with the writing “A Sud”, to underline the importance of defending the category.
The biggest innovations are undoubtedly in the Hospitality sector which wants to bring Lecce to the level of the most important teams in Serie A. In fact the club will equip itself with two comfortable rooms to host sponsors and also those who want to wait for the matches taking advantage of brunch, lunches or dinners. For both rooms there will be a seasonal price and one for each individual race with seating limitations to make everything more welcoming. Naturally these initiatives are reserved for those who have a ticket or season ticket in the west grandstand.
Another new feature will be the Walkabout which will allow those who want to take a tour inside the changing rooms before a match to have a unique experience, access the Mixed zone to wait for the teams when they arrive at the stadium, visit the press room and take a tour of the pitch before the warm-up as well as watching it from the sidelines. This service will be limited to a few people and put on sale by the company at a cost of €200 for matches against Inter Milan and Juventus, and €60 for all other matches.
The Walkabout experience will also be available to those who subscribe to the “US Lecce program” loyalty card which will cost 30 Euros and which will give the opportunity to experience special moments within the club and the team group. Anyone who signs up or renews it by July 13th will be able to take part in the draw for a stay (for two people) to attend the first team’s training camp which this year will be held in Austria near Innsbruck.
Photo by Andrea Stella
