In the upper floors of the Raiare studying the Belpaese map. Where to bring the Italian Song Festival? This is the object of the research. It is about seeing in which location to move the Nationalpopular Super-Event, given that Sanremo – Between controversial and badly disseminated bands, claims and blackmail (the Municipality wants even a part of the revenues of Rai advertising for itself) and zero thanks: as if the real brand of Sanremo was not called Rai – risks losing the show that has given prestige and meaning to this town in these decades. Which, however, has not been able to keep up with the times and at the height of the capital fortune by modernizing its tourist reception structures and innovating herself and the Ariston theater which is as old as hotels (but prices on the stars) and like everything else. While the Municipality of Sanremo imposes gabelles and between Tar and against Tar tries to keep the Rai hanging on its games, various regions – if not all – are competing to host the festival and in perspective they are ready to put money and any other type of availability in order to have the most important television show in Europe.
The choices
That you want to find a new accommodation at the Festival is sure, because the Municipality of Sanremo to host it wants one million euros more (in addition to a slice of the advertising revenues of the public service), because that city should have made a super-modern auditorium and until 2008 it also had Rai money to do it but it has never been done and why both the television company and the world of the recordings can no longer undergo the tira That together they can bring the event where they want and probably spending less and earning more. Very well, but the map that is handled in these hours by the executives of the public service what does it recommend for the 2027 edition, given that that of 2026 is soon and the time is missing to prepare the alternative to Sanremo? The Turin option remains in the background: Rai was born there and the Eurovision Song Contest was successfully held in 2022. The true orientation of the Rai leaders is, however, that of bringing the Festival – which is made in winter but has the smell and flavor of the sea – in a place that is on the coast, which is not a large city but a beautiful place and at the same time not the capital of art or usual destination of musical and artistic tourism, which has its fame to be put in place, it is not difficult to reach as it is Sanremo, it does not belong to the usual rounds of the places. make their concerts. Here, three geographical areas for the new festival are marked in the Rai maps. The first, but not as a ranking, is the Amalfi coast. Sorrento could be fine and attention: isn’t it on the terrace overlooking the Gulf of Naples that Lucio Dalla wrote “Caruso”? The second is Versilia. Eyes on Viareggio, but we are still the hypotheses and there are others in the area, as long as there are an auditorium or locations suitable for full -bodied events. The third: the Adriatic coast. Rimini? The Emilia Romagna region would open the piggy bank instantly in order to secure the festival, but descending on that coast eye in Senigallia or further down to the Gargano and Puglia has its International tone which is of great appeal.
The fact is that between Rai and records the annoyance for the behavior of the Municipality of Sanremo is now at the maximum degree, and even beyond. And in the rooms of via Asiago – where the Ad Giampaolo Rossi and the rest of the governance of the public service are temporarily resided – the search for the new headquarters for the Festival is becoming an exciting exercise. We are convinced that he finds a more dignified welcome, both economically and logistically, than that he has had so far in Sanremo. «The great Italian province – they say in Rai – offers large choice. From north to south there is a wonderful peninsula that lends itself to perfection as a stage of songs, of cultural identity, of the meeting point for the television audience and for those who want to see the show live and enjoy a part of Italy “.
De Luca tries
Precisely because there is embarrassment of choice, you are also thinking about making the Festival itinerant. That is: two years here, two years there. Sorrento and then Ravenna? Viareggio and then Calabria? Sicily is pressing to have the show. Not to mention the current (but then who knows who will be) President of Campania, Vincenzo De Luca. Which, just in Naples for the presentation of the schedules he heard Ado Rossi say that the festival is independent of Sanremo, the mustache that has not and proposed it has been licked: do it here, I give you everything!
The parallel circulating in Rai is this: whoever leaves Rai, see the Amadeus case and with Sanremo would be the same thing, rather than doing a wrong to Rai – which goes on the same – penalizes himself. In short, it is calculated that the negative impact of a festival outside the Ariston would be non -existent for the public service.
If the Vespucci ship, a symbol of Italy, has recently finished around the world, it is not seen because the steamship of the Italian song cannot land in Versilia or in the Gargano or a little more up or more down, a little more than here or more. And in the map of the boot, which are compulsive the leaders of Rai, Sanremo is a faded dot.
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