The new Aston Martin DBX707, together with the Vantage, will be presented as a world premiere during the international horse show in Piazza di Siena, Rome.
Aston Martin has announced the renewal of its partnership with Piazza di Siena on the occasion of the 91st Concours de Saut International Officiel (CSIO) in Rome, from 23 to 26 May 2024 in the historic gardens of Villa Borghese.
Known for hosting one of the most elegant and trendy events on the international equestrian calendar, Aston Martin has chosen Piazza di Siena as the perfect setting for a special series of new car presentations.
Hailed as the “Supercar of SUVs” upon launch in 2022, the Aston Martin DBX707 is even more compelling with an all-new, technically advanced cabin to match its class-leading performance. Unveiled late last month, the new DBX707 will make its first global appearance at Piazza di Siena.
In honor of the public in Rome, Aston Martin will also present the new generation of the Vantage, its exciting sports car, for the first time in the Italian capital.
Launched in February at Silverstone alongside the AMR24 Formula 1® single-seater, the quintessential Aston Martin sports car, it is the most driver-focused and fastest Vantage in the famous brand’s 74-year history. It’s a true celebration of the purest performance, designed to deliver maximum thrills with maximum safety.
Piazza di Siena will also experience an absolute first thanks to Aston Martin: for the first time, in fact, for the entire duration of the event the oval lawn will host a Formula 1 single-seater, namely the AMR24 of the Aston Martin Aramco Formula One® Team .
Finally, to add further thrilling power to the spectacular event, Aston Martin will also display the world’s first Super Tourer, the DB12. The bold new DB12 sets a benchmark for performance, ultra-luxury and style, with drivers able to enjoy its endless qualities, which combine exciting dynamics with exceptional refinement and a new, premium interior environment.
For the duration of the Piazza di Siena event, the Aston Martin team will welcome VIPs and key guests to its exclusive on-site hospitality lounge. The program of the event also includes the Aston Martin Cup, which will take place on Friday 24 May 2024.
Aston Martin has established itself in 2023 as the ‘Official High Performance Partner’ of the Italian Equestrian Sports Federation (FISE), strengthening its commitment to sporting passion and luxury performance. Most recently, Aston Martin partnered with the Jockey Club in Great Britain, sponsoring the Aston Martin Dash, the world’s fastest 5km flat race to be held at Epsom Downs in June.
